Tag Archives: PCBC

Building an Effective Homebuilder Brand Using Social Media

This is the presentation given at PCBC on June 17 by Jon Bailey, Lora Heramb, and Jason Baer.

Why homebuilders should embrace social media
Social media strategy – how to avoid a tactics-only mindset
Telling stories in social media
Tracking social media success
Case studies and best practices for blogging, Twitter, Facebook, YouTube and more.

Your comments are most appreciated!
Building an [...]

Homebuilders Embracing Social Media

I’m preparing a presentation on social media marketing for homebuilders at the industry’s preeminent annual convention, The Pacific Coast Builders Conference (PCBC). As leaders in this relatively new marketing field, our marketing experts are asked frequently to speak on social media as it relates to a variety of industries — and part of our [...]